NASHVILLE, Tenn. — The Liberty Mutual Music City Bowl in Nashville, Tenn., has named Tennessee Titans offensive tackle JC Latham as its Youth Football Program Ambassador.
In the role, Latham will visit local youth football teams and help promote the sport across Tennessee. The Titans selected Latham seventh overall in the first round of the 2024 NFL Draft.
Before he came to Tennessee, Latham played three seasons at the University of Alabama, appeared in 41 games and earned second-team All-American and first-team All-SEC honors. As a rookie he started every game at left tackle, the fourth rookie offensive lineman in franchise history since 1999 to do so.
The Youth Football Program is a 501(c)(3) non-profit sponsored by Delta Dental of Tennessee that works to strengthen youth football and cheer programs across the region. Since launching in 2003, the program has supported more than 50 leagues and contributed over $250,000 to youth football.
Donations help leagues buy and repair equipment, provide new uniforms, maintain facilities, cover game official costs and launch new programs each year. Each league also receives an official bowl helmet sticker, and championship-winning teams receive free tickets for every coach and player to attend the Music City Bowl.
Delta Dental of Tennessee provides mouthguards to young athletes in the program. Registration for the 2026 Youth Football Program closed on Aug. 10, and the bowl says it can provide tickets only to leagues and teams that were registered participants in the 2026 program.
Participating 2026 leagues include the West Nashville Sports League, the Mid State Youth Football League and the Bowling Green Youth Flag Football League.